Year
2015-2018
TRAVO made it possible to instantly plan end-to-end trip around events and give you only the best search results based on your pre-set profile preferences on one single planning platform.
TRAVO made it possible to instantly plan end-to-end trip around events and give you only the best search results based on your pre-set profile preferences on one single planning platform.
TRAVO made it possible to instantly plan end-to-end trip around events and give you only the best search results based on your pre-set profile preferences on one single planning platform.
TRAVO made it possible to instantly plan end-to-end trip around events and give you only the best search results based on your pre-set profile preferences on one single planning platform.
TRAVO office wall pic in Santa Monica, Los Angeles, CA.
Their small team based in LA, (10-15 employees) consisted of project management, development, marketing and user researchers, and they already had a list of what difficulties their users have when using the product.
My first task was to find other areas on the platform that I think needs improvement from a user experience standpoint. I was the only visual and experience designer in the team, and my process mostly looked like this:
Their small team based in LA, (10-15 employees) consisted of project management, development, marketing and user researchers, and they already had a list of what difficulties their users have when using the product.
My first task was to find other areas on the platform that I think needs improvement from a user experience standpoint. I was the only visual and experience designer in the team, and my process mostly looked like this:
Their small team based in LA, (10-15 employees) consisted of project management, development, marketing and user researchers, and they already had a list of what difficulties their users have when using the product.
My first task was to find other areas on the platform that I think needs improvement from a user experience standpoint. I was the only visual and experience designer in the team, and my process mostly looked like this:
Their small team based in LA, (10-15 employees) consisted of project management, development, marketing and user researchers, and they already had a list of what difficulties their users have when using the product.
My first task was to find other areas on the platform that I think needs improvement from a user experience standpoint. I was the only visual and experience designer in the team, and my process mostly looked like this:
• Processing problems
I got summarised user feedbacks from the team multiple times a week.
• Planning solutions
Wrote a list about the possible causes of their UX hurdles.
• Prototype / Design
Made quick iterations and prototypes in multiple versions that eliminates everything from the list.
• Meeting and presentation
At the end of the day I presented my work to the team, and we had a discussion about it. Lots of good points were made by them, and most of the times I made some more adjustments to it.
From basic sketches to wireframes showing the final layout designed in 2017
Thanks to their hard work and valuable design feedbacks made on daily video-chats, as we were improving on small details of the product and made everything consistent, in 3 months we reached to a point where the basic structure and layout completely changed compared to the original, and a new information architecture made it possible to solve problems and implement new features in a much easier way.
Thanks to their hard work and valuable design feedbacks made on daily video-chats, as we were improving on small details of the product and made everything consistent, in 3 months we reached to a point where the basic structure and layout completely changed compared to the original, and a new information architecture made it possible to solve problems and implement new features in a much easier way.
Thanks to their hard work and valuable design feedbacks made on daily video-chats, as we were improving on small details of the product and made everything consistent, in 3 months we reached to a point where the basic structure and layout completely changed compared to the original, and a new information architecture made it possible to solve problems and implement new features in a much easier way.
Thanks to their hard work and valuable design feedbacks made on daily video-chats, as we were improving on small details of the product and made everything consistent, in 3 months we reached to a point where the basic structure and layout completely changed compared to the original, and a new information architecture made it possible to solve problems and implement new features in a much easier way.
An overview of the evolution of user interface and experience design of the itinerary page. First screen is what the product looked like in 2015 when their team reached out.
Creating and applying travel policy rules in the Dashboard.
Mobile responsive design of Dashboard so admins can quickly review trips when on the go.
Itinerary page design for editing a trip. We also had a more simple version for iOS & Android that only made possible to review an itinerary on the go.
One major UX hurdle was caused by loading time that took up to 20-30 seconds, and we wanted to find a way to keep users interested in the meantime. One of my many suggested solutions was to use motion and skeleton designs to educate users about the layout of the trip page and how it works.
Flight selection page. Had a lot of details to figure out for different scenarios - One-way, Multicity, Roundtrip, admin suggested selections, combining different one-ways, etc.
To keep user's trust when they are in the process of booking, we used wisely every pixel to organize all the important content they might want to see (type of bookings, locations, price, exact dates, credit card information, guest details, etc.).
It's been a pleasure working together, thanks to everyone from the TRAVO team!
Yvette Pearson
Independent Review of Travo
Yvette Pearson
Independent Review of Travo
Yvette Pearson
Independent Review of Travo
Yvette Pearson
Independent Review of Travo